Crossing the Blues

Tuesday, August 3, 2010

Bluekai Exelate Said

Bluekai Exelate SaidExelate says a $ 15,000,000 round of financing closed. The player makes the most recent efforts to change how display ads are bought, sold and aim to get a substantial infusion of cash.The New York-based functionality for data-sharing company that allows advertisers to purchase anonymous data on the website the user’s habits for targeted advertising purposes. Exelate public offers information on 150 million U.S. Internet users.The second-round funding brings the total funding Exelate more than 19 million U.S. dollars. Menlo Ventures led the round, with participation of Caramel Ventures, the leader of the Serie A round Exelate